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Location

Custom home builder in Tulum.

PlayaBuilder designs, permits and builds luxury custom homes and related projects in the Tulum region of the Riviera Maya — including nearby Xpu-Ha — for owners who often live abroad.

AreaTulum municipality and nearby coast (incl. Xpu-Ha)
Project proofSereno model residence, Xpu-Ha
PlayaBuilder roleDesign-build general contractor
Sereno model villa in Xpu-Ha, designed with OZ Architecture and built by PlayaBuilder.
Real project proof

Sereno in Xpu-Ha, on the Tulum coast.

PlayaBuilder built the Sereno model residence designed by OZ Architecture, with interiors by Emiko Design, and coordinated design and permitting for a planned 50-unit development (designed and permitted, not built). It is our clearest published proof of work on the Tulum-region coast.

See the Sereno case study
What's different here

What shapes a build near Tulum.

Stricter environmental review

Tulum’s rules are tighter than many parts of Solidaridad because of the underground river and cenote system. Plan more time for environmental and land-use checks before design is final.

Utilities on jungle lots

Municipal water, power and sewer are not always at the lot. Price those systems before you price the land.

Coastal materials still apply

Heat, humidity and salt air still drive detailing — same discipline PlayaBuilder uses across the Riviera Maya.

Base construction range

New custom homes with PlayaBuilder run 22,000–35,000 MXN per m² of construction, excluding land. Location add-ons (site work, utilities, studies) sit on top of that range.

FAQ

Questions about building in Tulum.

Answered by Aracely Guzmán, Director · Last reviewed Oct 2026

Yes. PlayaBuilder builds in the Tulum region of the Riviera Maya. Published proof on that stretch of coast includes the Sereno model residence in Xpu-Ha, which PlayaBuilder built and for which it coordinated design and permitting of a planned 50-unit development.

Sereno

PlayaBuilder’s new custom homes cost 22,000–35,000 MXN per m² of construction, excluding land, across the Riviera Maya. Near Tulum, jungle lots may also need their own water, power and septic systems, which are budgeted separately.

Cost to build guide

Yes. Most PlayaBuilder clients live abroad and manage remotely with scheduled progress reports, photos and decision points in English and Spanish.

Foreign owner support

Planning a home near Tulum?

+52 984 187 3579  ·  info@playabuilder.com